Vacation Rental Management Articles
Obsess On Hospitality During The Summer Of COVID-19 and Turn First-Timers into Loyal Repeat Guests
In speaking with KTN’s vacation rental management clients recently, the vast majority are experiencing a surprisingly strong return of demand, especially for last-minute summer vacations. Most spent the months of April and May wondering if there would be any demand this summer, then saw a tidal wave of bookings coming through. Of course, [...]
How To Sign More New Homeowners And Keep The Ones You Already Have
As I often say in on-site workshops, “If you want to get as much business as everyone else gets, then do the things that everyone else does.” Until recently, that approach ensured that any given vacation rental company would get its “fair share” of the market. To find new owners, all one had [...]
Differentiating Your Vacation Rental Company From The Competition With E.P.I.C. Hospitality™ Training
As I often say in my conference presentations and private workshops, conveying authentic and genuine hospitality during guest interactions is the single most important task that any lodging company can do to stand out from the competition. This is especially true in the VR space, as traditional differentiating factors such as location, décor, [...]
Owner-Operated Vacation Rental Management Companies: Beat the Disruptors by Playing Your Game
Like virtually all industries these days, the vacation rental business is experiencing a period of extreme disruption. For so many years this niche of the lodging industry was overlooked by large corporations and travel distribution companies. I remember when I spoke at my first VRMA conference in 1996, as I was expanding my [...]
Email Overload: Train Your Vacation Rental Team To Overcome Flooded Inboxes
No so long ago in lodging business, a long meeting or day-off would mean returning to a stack of handwritten notes scribbled on pink message pads. Then came the age of voicemail, and the pink slips were replaced by flashing light indicators on our phones and a computer voice announcing “you have 19 [...]
How To Explain High Season Rates
How To Explain High Season Rates The phone conversations vacation rental agents are having with today’s callers has changed in many ways. Now that potential guests can see multiple photos and virtual tours, there is still one question that callers continue to challenge our agents with every day: “Why are the rates so [...]
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